Client is a Fortune Global 500company, leading in packaged foods and beverages. It has interests in the manufacturing, marketing, and distribution of grain-based snack foods, beverages, and other products.
News page Secondary Sales Analytics
News page Secondary Sales Analytics
Challenges
- Fragmentation: The use of separate instances in each country limits the ability to analyze data across regions and identify global trends.
- Lack of Analytical Capabilities: RPM is primarily focused on operational reporting and lacks advanced analytics features to uncover hidden insights.
- Limited Insights: The system fails to provide the management with valuable insights that can
inform strategic decision-making.
Solutions
Developing a global standard solution for GTM subject area comprising of common design and definitions.
And to address key business imperatives around GTM growth, productivity of AMENA/APAC markets in a cost-effective manner.
Results
Interactive Dashboard for decision makers to view analytical insights across markets for retail execution.
Creation of a common data foundation for markets under consideration with capability of future replication across sectors.
Standardize common KPIs by creating harmonized view across markets. Both dashboards and reports will be accessible from mobile devices.
